Decision Audit
Build (Custom) vs. Buy (Platform)
Build In-House
Custom Behavioral Signals
Include specific events like ticket sentiment or usage velocity.
Zero Subscription Fee
One-time engineering cost vs. $20K-$60K annual platform tax.
Buy CS Platform
Automated Model Mgmt
Auto-retraining and drift detection without dev involvement.
CSM Action Playbooks
No-code alerts and task management for the success team.