The Compounding Engine
Primary PLG Growth Levers
Activation
Time-to-Value
The speed at which a user reaches their first meaningful 'aha moment' in the product.
<45s
Best-in-Class Target
Conversion
PQL Intelligence
Routing leads to sales based on in-product validation rather than content intent.
39%
Conversion with PQLs
Retention
Expansion NRR
Structural growth from the existing base via usage, seats, and tier upgrades.
120%+
High-Growth Benchmark
productquant.dev