Intervention Matrix
Classifying Onboarding Elements by Variable
Product Tours
Ability
Reduces cognitive load and teaches functionality to users.
Lowers friction for high-motivation users.
Role-Based Flows
Motivation
Frames outcomes based on the user's specific goals and role.
Gives the user a "why" early in the journey.
Contextual Prompts
Trigger
In-app nudges timed to specific user behaviors or milestones.
Nudges users at the point of receptivity.
Setup Checklists
Ability
Breaks complex implementations into achievable steps.
Creates momentum through small wins.
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