Activation Velocity
Which segment reaches first-value fastest? Inferred product-market fit.
TTV Benchmarking
Retention Depth
Which segment has the highest 12-month durability? Long-term value.
Durability Read
Expansion Rate
Which segment moves to higher tiers or adds seats naturally? NDR growth.
Expansion Vector
Real ACV
Which segment has the highest average deal size without heavy discounting?
Commercial Yield