40–45% of B2B SaaS
Per-Seat Pricing
One license per user. Works for CRM, project management. Fails when value doesn't scale with headcount.
30–35% · up from 15% in 2020
Usage-Based Pricing
Pay per consumption. 20–30% CLV improvement within 18 months. Unpredictable budgets can kill deals.
67% of SaaS companies
Tiered Pricing
Good / Better / Best. Middle tier captures 60–70% of buyers. Decision paralysis above 3–4 tiers.
15% of SaaS
Flat-Rate Pricing
One price, unlimited. Simplicity wins for narrow markets. Cross-subsidization risk at scale.
20% · growing fast
Hybrid Pricing
Base platform fee + usage-based overages. AI features are breaking per-seat models. Predictable recurring base plus expansion revenue from usage add-ons.