Aggregate API
p ≈ 0.92
Inconclusive result
Aggregate event counts from the analytics tool. Cannot resolve which specific users did both the behavior and the outcome.
Team calls it "directional"
Exact Overlaps
p = 0.022
Statistically significant
Raw user-level exports with exact overlap calculation. Same business question, different confidence level.
χ² = 5.21, significant at 95%