Jake McMahon
FOUNDER — PRODUCTQUANT

Jake McMahon

Growth & Data Strategist. I build the infrastructure growth teams need to stop guessing.

BSc Behavioural Psychology MSc Data Science

10 years helping B2B SaaS companies between $10M and $80M ARR figure out why growth stalls — and install the systems that fix it.

Why I built ProductQuant.

Most growth problems I saw were the same problem wearing different clothes. A company would hire a great VP Growth, or a smart analytics engineer, or a reputable growth agency — and still not move the metrics. Not because the people were wrong. Because the system wasn't there. The industry answer to 'how do we grow faster' has always been 'hire more people.' Nobody sells the system. So nobody has one.

After years of seeing this pattern — in healthtech, adtech, telecoms, edtech, community SaaS, and AI tools — I built a different model. Not a consultancy that delivers recommendations. Not an agency that runs campaigns. A system that installs the infrastructure: reliable analytics, a running experiment engine, a churn prediction model, a competitive intelligence feed, and the GTM copy to convert what the data reveals. All connected. All compounding.

The DISCOVER framework came out of this — a diagnostic that maps the complete growth opportunity across analytics, experiments, churn, competitive, product, and GTM before any execution starts. Not a questionnaire. A complete audit of every growth layer, prioritized by revenue impact. The companies that get the most from working with me are the ones who want a system, not a service.

Background.

Education

BSc Behavioural Psychology
Understanding why people do what they do. Every experiment hypothesis starts here.
MSc Data Science
Statistical rigor that makes experimentation reliable. Not gut feel — math.

Industry experience

Healthtech Adtech Telecoms Edtech Community SaaS AI Tools E-commerce SaaS

10 years. Series A through Series C. The companies growing fastest aren't the ones that hired the most — they're the ones with the most mature growth infrastructure.

The DISCOVER framework.

A diagnostic system developed across 10+ years and 10+ B2B SaaS engagements.

D
Diagnose
I
Instrument
S
Segment
C
Compete
O
Optimize
V
Validate
E
Expand
R
Retain
See the full framework →

How I work.

Systems over symptoms

A recommendation isn't a system. A dashboard isn't analytics. A test that ran once isn't an experiment program. I build infrastructure that runs — not deliverables that sit in Google Drive.

Statistical rigor, not opinions

Statistically rigorous experimentation. Kruskal-Wallis testing. Survival analysis. Success criteria locked before launch. Every recommendation is backed by a number.

Production over presentation

I measure success by what ships. Code committed. Events firing. Model running on production data. Not by slides delivered.

What the work looks like.

$272K–$505K
Annual impact — healthcare SaaS engagement
90%
Analytics cost reduction achieved
85+
Behavioral signals analyzed for a single client's churn model
20% → 35%
Activation rate improvement in a single sprint
See the case studies →

Working together.

What I need from you

Analytics platform and CRM access (read-only to start)
60 minutes/week with the CPO or COO
24-hour turnaround on approvals when things ship
Bias toward "let's test it" over "let's discuss it"

What you can expect

Every deliverable in writing before we start
Honest assessment including my own work
No scope creep in your favor without advance notice
Responses within 24 hours on business days

Questions.

Or book a call →
Do you work with companies outside B2B SaaS? +
Rarely. The system is built specifically for B2B SaaS. The frameworks, benchmarks, and models are calibrated for subscription businesses.
How many clients do you work with at once? +
Limited capacity. Currently 2–3 active engagements at any time.
Where are you based? +
Remote. Timezone-flexible. Most communication is async with weekly sync calls.

If you're working on the same problem — let's talk.

A 15-minute call is enough to know whether what I do is relevant to where you are. No pitch. Just a conversation.

[email protected]