THE BUILD

Six months. Three phases. A system you own.

The Growth OS (we run everything, 6 months) is a fixed engagement with a defined start, middle, and end. Three phases build and prove the system. At month 6, you own everything.

PHASE 1

DISCOVER

Weeks 1–6

The full growth audit. We map current state across all six layers — analytics, experiments, churn, competitive, product, GTM. Output: a prioritized opportunity map showing what to fix, in what order, and what each fix is worth.

Ranked opportunity map with revenue sizing
Baseline metrics across all 6 layers
System architecture plan
DISCOVER Report (20–30 pages)

PHASE 2

BUILD + IGNITE

Months 2–4

Install the infrastructure. Ship the systems. Run the first experiments. By the end of month 4, every layer is operational.

Month 2: Analytics infrastructure rebuilt · Churn prediction model trained + first risk scores · Competitive intelligence system live (15+ competitors)
Month 3: First 3–6 experiments running · Customer intelligence pipeline (SIGNAL) operational · Weekly at-risk customer list flowing to CS
Month 4: Sales enablement suite v1 (CONVERT) · Growth Board Pack v1 · All 6 layers running simultaneously

PHASE 3

OPTIMIZE

Months 5–6

The system is running. This phase tunes it, proves the value, and prepares the handoff.

Month 5: Churn model retrained on 3 months of live data · Competitive positioning refresh · Full experiment library with results
Month 6: Growth State of the Union report · ROI report: actual impact vs. baseline · System handoff documentation · 10–18 completed experiments with results

At month 6, you have a working growth operating system, an ROI report proving it works, and a clear choice: run it yourself or keep us running it.

SEVEN PROPRIETARY FRAMEWORKS

Seven frameworks power the build. Each one runs a specific layer — and all seven feed each other.

DISCOVER → INTEL → SIGNAL → BUILD → IGNITE → RETAIN → CONVERT

Continuous

DISCOVER — Foundation Audit +

The full diagnostic that begins every engagement. Maps current state across all six layers. Output: prioritized opportunity map — what to fix, in what order, with revenue impact for each. Weeks 1–6. Runs once.

INTEL — Competitive Intelligence System +

You see competitor moves days after they happen — your roadmap stays ahead. 15+ competitors monitored continuously. Weekly pricing/messaging alerts. Monthly 10-page INTEL Brief. Quarterly Competitive Positioning Refresh. Annual Competitive Landscape Report.

SIGNAL — Customer Intelligence Pipeline +

Monthly report: what customers think, what's shifting, what to act on. Analysis of every support ticket, sales call, churn exit, NPS comment, and G2 review. Monthly SIGNAL Report. Real-time Slack alerts when sentiment spikes. You always know what customers actually think.

BUILD — Growth Designer + Engineer +

Production design and engineering execution. Not wireframes. Not recommendations. Actual shipped product. Growth Designer (80 hrs/mo) + Growth Engineer (80 hrs/mo). Your engineering team is not required.

IGNITE — Experimentation Engine +

3–6 statistically rigorous experiments always running. Hypothesis grounded in SIGNAL data. Sample sizes calculated before launch. Results documented and fed back into the next cycle. No guessing.

RETAIN — Churn Prevention + Expansion System +

Your CS team saves accounts 30–60 days before they'd have cancelled. Churn prediction model updated monthly. Weekly at-risk customer list delivered to CS every Monday. RETAIN Alerts via Slack. Intervention sequences deployed. Monthly save rate reporting.

CONVERT — Copy + Sales Enablement +

Your sales team knows exactly what to say — extracted from your best conversations. Full conversion copy suite: landing pages, email sequences, competitive positioning guides, in-app microcopy. Monthly sales call analysis. Winning talk tracks identified. Quarterly messaging refresh.

Here's what compounding looks like in practice: Month 2, INTEL spots a competitor dropping their setup fee. Month 3, SIGNAL confirms support tickets are spiking about your pricing. IGNITE runs a packaging test grounded in both signals. CONVERT updates the sales talk track with the test results. By month 5, your win rate against that competitor is up 12%. Each layer made the others faster — and by month 6, the system is sharper than any team you could have hired.

THE INVESTMENT

One engagement. One price. Everything we build stays with you.

The Growth OS is a 6-month fixed engagement. Three phases build and prove the system. At month 6, you own every framework, model, and process.

The Growth OS

$180,000–$300,000

6-month fixed engagement

WHAT'S INCLUDED

✓ DISCOVER audit (weeks 1–6) — full growth diagnostic
✓ Analytics infrastructure rebuilt around decisions
✓ Churn prediction model trained on your data
✓ 15+ competitors monitored with weekly alerts
✓ Customer intelligence pipeline (SIGNAL)
✓ 10–18 experiments designed, run, and documented
✓ Sales enablement suite + competitive positioning
✓ Growth Board Pack (investor-ready monthly narrative)
✓ Growth State of the Union (month 6, 40-page report)
✓ ROI report: actual impact vs. baseline
✓ Full system handoff documentation — you own everything

Jake + Growth Designer + Growth Engineer

Book a Strategy Call

AFTER MONTH 6

Keep the system compounding.

Growth LAB (Jake + your team, 3 months) Ongoing

$8,000–$15,000/month

Optional. No minimum after the 6-month build.

WHAT CONTINUES

✓ Churn model rescored and retrained monthly
✓ Competitive intelligence alerts + monthly brief
✓ 2–4 experiments designed per month (your team executes)
✓ Quarterly strategy review
✓ Growth Board Pack

WHAT STOPS

✕ Full BUILD team (designer + engineer) — your team takes over execution
✕ Heavy infrastructure work — it's already built

Most clients keep the retainer running. The system compounds — month 8 is sharper than month 6. But the choice is yours. Everything we built during the 6 months stays with you either way.

Is this you?

SERIES B · $15–50M ARR

Your board mandated 3× growth in 24 months. No growth team exists. The alternative: 18 months hiring a VP Growth + 4 reports, $900K+/year, massive execution risk. The Growth OS gives you a running growth function in 6 months — analytics, experiments, churn prediction, competitive intelligence — all built, proven, and handed over.

SERIES B/C · $20–80M ARR

You have a growth PM and an analyst. They're running 0–2 experiments per quarter. Dashboards nobody uses. You don't need more people — you need the system that connects data to decisions to experiments to revenue. The Growth OS builds it in 6 months. Your team runs it from there.

SERIES C · $30–100M ARR

Full growth team, but every layer operates independently. Analytics doesn't feed experiments. Experiments don't inform competitive positioning. Churn surprises everyone. The Growth OS connects all six layers into one system — and at month 6, your team owns the whole thing.

Not a fit if: you're pre-$10M ARR, need results in under 6 weeks, or want a vendor who takes orders rather than a partner who challenges assumptions.

WHAT YOU OWN

At month 6, this is yours. Whether you keep us or not.

Deliverable	What It Means
Analytics infrastructure	Every metric tied to a decision your team actually makes. Event tracking rebuilt around activation, retention, and expansion.
Churn prediction model	Trained on your data. Scoring every customer. Your CS team has a weekly at-risk list — 30–60 days before cancellation.
Experiment library	10–18 completed experiments with full documentation. Results, learnings, and the methodology to keep running tests.
Competitive intelligence system	15+ competitors monitored. The process, templates, and alert infrastructure to keep it current.
Customer intelligence pipeline	Analysis framework for tickets, calls, reviews, and churn exits. Monthly SIGNAL report template.
Sales enablement suite	Competitive positioning, talk tracks, and conversion copy — all extracted from your actual data.
Growth Board Pack	Investor-ready monthly narrative template across all growth metrics.
ROI report	Actual impact vs. baseline. The business case for what the system delivered.

No lock-in. No proprietary tools. No 'you need us to access the data.' It's yours.

THE DELIVERY RHYTHM

What arrives, and when.

Every deliverable mapped to its phase. This is the full output of a 6-month Growth OS engagement.

DISCOVER Report — prioritized opportunity map (20–30 pages)
Baseline metrics across all 6 layers
System architecture plan
Competitive landscape snapshot (15+ competitors)
Initial SIGNAL analysis (customer intelligence)
Kickoff with your team — roles, access, timeline

Analytics infrastructure live — dashboards tied to decisions
Churn prediction model v1 — first risk scores delivered
Weekly at-risk customer list to CS (starts month 2)
First 3–6 experiments launched (IGNITE)
Monthly INTEL Briefs (competitive narrative)
Monthly SIGNAL Reports (customer intelligence)
RETAIN Alerts flowing via Slack
Monthly BUILD Sprint Summary
Growth Board Pack (starts month 3)

Churn model v2 — retrained on 3 months of live data
Full experiment library (10–18 experiments, documented)
Competitive positioning refresh (CONVERT)
Sales enablement suite v1
Growth State of the Union (40-page report)
ROI report — actual impact vs. baseline
System handoff documentation
Retainer recommendation (continue with Growth LAB or run internally)

What it costs to build a growth function.

Option	Total Investment	Time to Full Capacity	What You Own at the End
VP Growth + team (5 roles)	$475K–$700K	18–24 months	People on payroll
Fragmented agencies (strategy + analytics + design)	$300K–$450K	Never fully integrated	Campaign deliverables
Growth OS (6 months)	$180,000–$300,000	✓ 6 months	The entire system

With an internal team, 6 months of budget gets you to the interview stage. With the Growth OS, 6 months of budget gets you a running system with an ROI report proving it works.

After month 6, the Growth LAB retainer ($8,000–$15,000/mo) costs less than a single analyst. It keeps Jake running the analysis, experiments, and intelligence. Your team handles execution. The system keeps compounding.

WHAT THE WORK LOOKS LIKE

Specific results from specific engagements.

HEALTHCARE SAAS

20% → 35%

activation rate improvement

90%

analytics cost reduction

30–60 days

churn predicted early

E-COMMERCE SAAS

20% → 35%

activation rate improvement

$2.5M+

revenue opportunity identified

40+

missing events found

13% → 40%+

feature discovery rate

Common questions.

How is this different from the Growth LAB? +

Growth LAB: Jake runs analysis, your team executes. Growth OS: Jake’s team runs everything. The difference is who does the execution.

What if we already have analytics? +

We’ll audit what exists and rebuild what’s broken. Most teams have 30–50% of data wrong.

What does ‘60 minutes a week’ actually look like? +

One weekly sync call with your CPO. Approvals via Slack. No steering committees.

Can we start with The Foundation (6-week diagnostic) first? +

Yes. Most clients do. Foundation work carries over completely. No rework.

Our guarantee.

Fixed deliverables, fixed timeline, fixed price. Every milestone defined before we start. You approve each phase before we move to the next.

Install the full growth operating system. In 6 months, it's yours.