On the buy side. Banker relationships bring mandated deals — sellers who have already decided to sell, set a price expectation, and run a process. By the time you see the opportunity, competitive tension exists. Every bid competes. The pre-process window — where deal terms are negotiable and founders have not yet formalised their expectations — has closed before you arrived.
On the sell side. Founders who have not assessed their product before a buyer does are reactive. Material risks surface during diligence — churn trajectory, unactivated cohorts, technical debt — as valuation reductions rather than as correctable findings. The time to address them was before the data room opened.
For intermediaries. A boutique advisory practice that cannot answer the product diligence question loses mandates to firms that can. And when product findings are not caught pre-close, post-close renegotiation risk falls on the intermediary who represented the deal.
All three problems have the same root: deal flow that is reactive rather than signal-driven. That is what this offer is built to fix.